If you know 420, you probably already know cannabis has its own calendar. But there's another date that has become a favorite among concentrate fans: 7/10, also known as Oil Day. If you're looking for cannabis deals near you in Connecticut, it's also one of the best days of the year to explore oils and concentrates.

The meaning is simple: when you flip 710 upside down, it looks like the word OIL. That visual joke turned into a cannabis culture shorthand for oils, extracts, vape cartridges, live resin, rosin, wax, shatter, and other concentrate products. Today, July 10 is widely recognized as a day to spotlight cannabis oil and concentrate culture.

So, Why "Oil"?

In cannabis, "oil" is a broad term. It can refer to the concentrated extracts made from the cannabis plant, including products used in vape cartridges, dabs, infused pre-rolls, and other concentrate formats.

Unlike flower, concentrates are created by extracting cannabinoids and terpenes from the plant. That process can result in a range of textures and formats, from smooth oils to sticky resins to solid, glass-like shatter. The goal is usually a more concentrated expression of the plant's active compounds and flavor profile.

How Did 710 Become a Cannabis Holiday?

710 grew out of cannabis community culture, much like 420. The phrase caught on because it was clever, easy to remember, and specific to a category that had developed its own following: concentrates. It's often described as being to dab culture and hash oil what 420 is to cannabis culture more broadly.

Over time, 7/10 became a day for education, conversation, product discovery, and, yes, deals. For dispensaries, it is also a useful moment to help customers understand the differences between product types that can sometimes feel confusing.

What Kinds of Products Are Associated With Oil Day?

Oil Day often highlights products like:

• Vape cartridges and disposables
• Live resin
• Live rosin
• Wax
• Shatter
• Badder, budder, and sauce
• Infused pre-rolls
• Concentrate syringes or applicators, where available

The names can sound intimidating, but the basic idea is this: concentrates are cannabis products made to capture a more potent, flavor-forward, or format-specific experience.

Concentrates Are Not One-Size-Fits-All

One of the biggest misconceptions about Oil Day is that it is only for experienced consumers. While some concentrate products are higher potency and better suited for people who already know their tolerance, not every oil-based product is used the same way.

A vape cartridge, an infused pre-roll, and a dab concentrate can all fall under the "oil" umbrella, but they offer very different experiences. That is why it helps to ask questions before choosing something new.

A Few Smart Questions to Ask Your Budtender

• What is the potency?
• Is this better for daytime, evening, or a specific effect?
• How should I start if I am new to concentrates?
• What is the difference between live resin and live rosin?
• Is this product more flavor-focused, potency-focused, or convenience-focused?

A Quick Note on Responsible Use

Because concentrates can be more potent than traditional flower, it is always smart to start low and go slow, especially if you are newer to cannabis oils or trying a new format. Choose products from licensed retailers, read the label, and give yourself time to understand how the product feels before consuming more.

Why Oil Day Matters

At its best, 710 is more than a cannabis holiday. It is a chance to learn more about one of the fastest-evolving parts of the cannabis world. Concentrates have pushed the industry forward in flavor, formulation, extraction, and product innovation.

So whether you are concentrate-curious or already have a favorite format, Oil Day is a good moment to ask questions, explore what is new, and better understand what makes cannabis oils different.

Want to know what makes 710 "Oil Day"? Flip the number upside down. Once you see it, you will never unsee it.

Happy Oil Day from your neighbors at Higher Collective — Bridgeport, Hamden, Killingly, New London, and Torrington. Stay Lifted.

21+ only. For use by adults in Connecticut.